From Kids In Sport to Women In Sport: How confidence in sports can transform into career skills
Early access to sports is helping shape confidence, leadership and future careers – and this is why we’re backing it from the playground up
At E.ON we’re proud of the work we do to invest in people.
We’re proud to be recognised as the best place for young people to work by The Sunday Times – and be ranked in the Top 10 Best Places to Work overall by the publication in 2025.
This is why we choose to invest in people – starting early, and recognising that participating in sport can have a wider impact for women and girls especially.
As we help celebrate National Girls & Women in Sports Day today it offers a timely reminder sport is never just about the sport.
It is one of the most powerful confidence engines there is.
And when girls and women are supported to play, they don’t just learn about winning and losing – they learn how to contribute to a team, work together, recover from setbacks and imagine themselves in places they might not yet see reflected.
Supporting confidence – one skill at a time
Our Kids in Sport programme has been touring the UK, turning school halls and playgrounds into places where sport meets curiosity, creativity and possibility.
These spaces are where footballs share space with coding kits.
They are where tennis drills sit alongside STEM challenges.
And they are where media workshops teach children how to hold a microphone – as well as the attention of a room.
Our latest event, in Inverclyde this month, saw 54 pupils from St Patrick’s Primary School took part in a day that felt less like a lesson and more like an invitation: This world could be yours.
There were first-aid scenarios that taught calm under pressure, coding sessions that linked sport to technology and sustainability games that showed how energy powers everything from stadium lights to medical equipment.
When programmes like this show up in schools the impact is immediate.
Kids In Sport doesn’t just spotlight careers on the pitch, but the many roles around it also needed in the energy sector, where there is the opportunity for a range of green skills and jobs – including engineers, designers, sustainability specialists, communications professionals and technicians.
It also helps show there is no single route into an industry.
For example, at Mab Lane Primary School in Liverpool last year, nearly 100 pupils rotated through workshops that combined football drills with renewable energy challenges, kit design with reaction-time testing.
Listening and acting
But early confidence is only part of the story.
To truly change outcomes, the progress for women in sport must also continue to change.
That’s why we recently launched Powering Performance: Women in Sport, a nationwide survey designed to capture the lived experiences of women and girls – from grassroots participation to leadership roles.
At the survey launch event at Wembley Stadium (pictured above) with support from our partners The F.A. Nottingham Forest, England Rugby League and Veloce motorsport, voices from across sport, media and business gathered to speak honestly about what still holds women back.
A special guest panel featured figures such as Judy Murray, Eni Aluko and Em Clarkson – whose Have A Gos (HAGs) initiative encourages women to try sports that might otherwise feel intimidating, with no pressure or drive for perfection… just participation.
Em’s work reminds us confidence doesn’t always arrive quietly.
Our mission through the Women in Sport survey is to understand the unique challenges women and girls face in sport.
And it’s open to everyone who cares about equality in sport.
Together, we can identify the challenges and opportunities that will shape the next generation of sport.
The survey – which can be completed here – takes less than 10 minutes to complete and is open in the UK to participants over the age of 16, and the results will be shared in the Spring of 2026.
On National Girls & Women In Sports Day, our invitation is simple: celebrate the wins, yes – but also recognise the quiet moments where confidence is built.
Because when girls are supported to play, they don’t just change sport.
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